If you’re here, you’ve probably heard about cinemagraphs: an exciting medium that is changing the face of photography, social media and advertising. They blend photography and video together; composed like a photo, and brought to life with a subtle hint of motion that mesmerizes audiences.

Cinemagraphs capture attention, build your brand and grow your business. They even outperform still images in digital advertising. You can check out cinemagraph case studies for Microsoft and Pepsi’s campaigns to learn more.

Cinemagraphs used to be difficult to create. With Flixel Cinemagraph Pro for macOS, you can now create your own high quality, professional living photos in mere minutes on your Macbook or iMac. Follow this tutorial series to learn how to create cinemagraphs and reach your cinemagraph goals.

What you need to create cinemagraphs fast, and easily: a digital camera, a tripod and Flixel Cinemagraph Pro for macOS.

How to Create Cinemagraphs using Flixel Cinemagraph Pro for macOS

This tutorial series guides you through the entire cinemagraph creation process, from concept to export using Cinemagraph Pro. You will learn about cinemagraph composition, creating perfect loops and editing in Cinemagraph Pro for macOS. By the end, you’ll know how to easily create cinemagraphs that your clients and audiences will love.

To follow along, download the demo documents used in the tutorials here.

Let’s dive in!

Getting Started

What you’ll learn in this tutorial:

• What is a cinemagraph?
• Tools you need to create cinemagraphs
• How to compose a cinemagraph
• How to use Cinemagraph Pro for macOS
• How to create a bounce loop
• How to use preset filters for cinemagraphs
• Editing and exporting your cinemagraph

Intermediate

What you’ll learn in this tutorial:

• How to compose a product cinemagraph
• How to adjust the brush/eraser size, hardness and opacity for precise masking
• How to create a repeat loop using the crossfade
• How to stylize your cinemagraph with presets and colour correcting adjustments
• How to save your own presets

Advanced

What you’ll learn in this tutorial:

• How to compose a cinemagraph with a body part in motion
• How to precisely mask
• How to create the perfect loop
• How to build your own presets

We hope that this tutorial series helps you on your cinemagraph journey. Feel free to comment below or connect with us on social media with feedback and ideas for new tutorials you’d like to see!